What does an event planner do and how to become one?

We explore the world of event planning and the skills required to become one



Craft Author: Craft Team
Craft Team

Event planning is a dynamic and exciting career that can be both challenging and rewarding. If you're considering a career in event planning, you may be wondering what the job entails, what qualifications and skills are required, and how to break into the industry. In this blog, we will explore the world of event planning, the responsibilities of an event planner, the skills required to become an event planner and how you can become an event planner.

What Is An Event Planner?

An event planner is a professional who specializes in the coordination and execution of events, from small gatherings to large-scale productions. They are responsible for managing all aspects of an event, from the initial planning stages to the day-of execution, to ensure that the event runs smoothly and meets the expectations of the client.

What Does An Event Planner Do?

Event planners coordinate every detail of an event, from beginning to end, such as selecting meeting locations, arranging transportation, managing logistics, and finding vendors. They also handle the finances of events, search for potential sites, and oversee the activities. On the day of the event, planners may be responsible for registering attendees, coordinating transportation, and making sure meeting rooms are set up properly. The key responsibilities of an event planner are listed below.

1. Planning and Coordinating Events

An event planner is responsible for creating a vision for the event and developing a plan to bring that vision to life. This includes creating a budget, working with vendors, and ensuring that all elements of the event come together seamlessly.

2. Communicating with Clients

Event planners must communicate effectively with clients to understand their needs and preferences and ensure that these are incorporated into the event. They also must keep clients informed of progress and any changes.

3. Handling Logistics

Event planners are also responsible for coordinating all the details of the event, managing timelines, and overseeing the setup and breakdown of the event. They also manage the event's schedule and make sure that everything runs smoothly on the day of the event.

4. Managing Budgets

Another key responsibility of an event planner is to manage the event's budget and ensure that expenses do not exceed the allocated funds. They also negotiate contracts with vendors and keep track of expenses.

5. Coordinating Event Design

Event planners may also be required to provide creative input and coordinate event design, making sure that the event is visually appealing and that all elements come together seamlessly.

6. Delegating Tasks and Supervising Staff

Event planners are responsible for delegating tasks to other event staff and volunteers and overseeing their work. They also must ensure that all staff and volunteers are properly trained and equipped to handle their responsibilities.

7. Follow-up and Evaluation

After the event, event planners must follow up with clients, vendors, and other stakeholders to gather feedback and evaluate the success of the event. They use this feedback to improve future events.

Event Planner Skills

To be successful as an event planner, it is important to possess a variety of skills. Strong organizational skills are crucial, as an event planner must be able to juggle multiple tasks and deadlines simultaneously. 

Excellent communication and negotiation skills are also necessary because event planners must interact with clients, vendors, and other industry professionals on a regular basis. Last but not least, creativity and attention to detail are key skills required to become a professional event planner in order to come up with new ideas and execute them flawlessly.

In terms of qualifications, event planners typically have a degree in event planning or a related field, such as hospitality or tourism management. Many also have certifications and have completed training programs in event planning. Practical experience through internships or volunteer work can also be valuable, as it allows event planners to gain hands-on experience in the industry.

It is important to note that event planning is a constantly evolving field, and keeping up with the latest industry trends and best practices is important. A combination of education, training, and practical experience can help you develop the skills you need to succeed as an event planner.

Event planner templates

With so many details to keep track of, having the right templates can help make the planning process more efficient and organized. Below are some templates that event planners use to streamline the planning process.

Event Proposal template: This template helps event planners create a detailed proposal to present to potential clients. It includes information on the event concept, budget, and other important details.

Event Planning Checklist: To keep track of all the tasks that need to be completed before, during, and after the event, you need an event planning checklist. This template includes items such as booking a venue, hiring vendors, creating a budget, and coordinating day-of details.

Timeline Template: This template helps event planners create a schedule of events for the day of the event. It includes items such as setup and breakdown times, start and end times for each event, and any other important deadlines.

Budget Template: Event planners are also responsible for managing event budgets so having a template that helps you manage event budgets is vital. This template includes items such as expenses for venues, vendors, and marketing, as well as any contingencies.

How To Build A Career In Event Planning

If you're considering a career in event planning, we have listed some steps you can take to start your event planning journey.

1. Get Educated

A degree in event planning or a related field, such as hospitality or tourism management, can provide you with the knowledge and skills you need to succeed in the industry. Many universities and colleges offer event planning programs, so research your options and find the program that best suits your needs.

2. Gain Experience

Practical experience is key to building a career in event planning. Consider interning with an event planning company or volunteering to plan events for a non-profit organization. This will give you hands-on experience and help you build a portfolio of past events.

3. Network

Building relationships with industry professionals is crucial to breaking into the event planning industry. Attend industry events, join a professional association, and reach out to event planners in your area to learn more about the industry and make connections.

4. Create a Strong Portfolio

A portfolio of past events can help you showcase your skills and expertise to potential clients and employers. Be sure to include a variety of events that you've planned and executed, along with photos, testimonials, and other materials that demonstrate your capabilities. You can use Craft's free 


In conclusion, an event planner is a professional who is responsible for coordinating and executing events from start to finish. They handle all aspects of an event, from planning and coordination to logistics and execution. To be successful as an event planner, it is important to have strong organizational skills, excellent communication skills, creativity, and attention to detail. A degree in event planning or a related field, and practical experience can also help to set you up for success in the industry.